How Morgan Riddle became most famous woman in men’s tennis

Morgan Riddle has fast become the biggest hit on the tennis circuit, and the WAG has a soft spot for the Australia Open after it helped launch her into the stratosphere.

US influencer Morgan Riddle celebrates the victory of USA's Taylor Fritz against Greece's Stefanos Tsitsipas. Picture: AFP

She jokes she is the Barbie to her Ken and has been dubbed the most famous woman in men’s tennis.

Meet Morgan Riddle, the girlfriend of US star Taylor Fritz, who is serving up tennis chic at the Australian Open.

The blonde bombshell in designer “tennis threads”, who happily leans into the WAG moniker, will again be front and centre at Rod Laver Arena when her man takes on world No. 1 Novak Djokovic.

A modern day romance, Riddle met Fritz on celebrity dating site Raya early in the pandemic.

Morgan Riddle has been dubbed the ‘most famous woman in men’s tennis’. Picture: Tony Gough

Easily adapting to life on the international tennis circuit, the 25-year-old fast became an integral part of Fritz’s team.

But it was at the Australia Open two years ago when Riddle posted her first “GRWM video” to Tik Tok – influencer speak for “Get Ready With Me” – as they talk to the camera in a behind-the-scenes video, preparing their outfit of the day (#OOTD) with requisite branded hashtags.

Riddle with Taylor Fritz at the premier of Netflix documentary Break Point.

The video went viral, propelling Riddle to the cover of the New York Times magazine last year with the title “the most famous woman in men’s tennis.”

She now boasts almost 700,000 followers on social media, spending around 40 weeks of the year travelling with Fritz, 26, as he competes on the world circuit, even hosting a courtside fashion commentary series Wimbledon Threads.

The courtside queen might be dripping in Chanel handbags and racy whilst preppy designer looks with baby doll bows, but Riddle is refreshingly down to earth, making time with fans, many of which are her own and not the No. 12 seed Fritz.

Riddle cheering on Fritz during his round three singles match against against Fabian Marozsan. Picture: Getty Images

...and at the opening night party in the Piper Heidsieck Bar. Picture: Fiona Hamilton

She has been often spied at Melbourne Park enjoying the luxe Piper-Heidsieck champagne bar.

Not afraid to have fun and dag herself, she might have bitten off more than she can chew when she posted to her social media followers she would “eat a jar of Vegemite” if Fritz beat Stefanos Tsitsipas in the fourth round.

He won in four sets which sets up the biggest match of his career against Djokovic in Tuesday’s quarterfinal.

Sentimental to Australia for helping launch her, Riddle has been shopping up local labels such as Nadia Bartel’s Henne brand and designer Rebecca Vallance.

Not afraid to tuck into some fast food, she was taking in all the South Melbourne market had to offer on the weekend, dining out on crossiants and Aptus Seafoods iconic oysters.

The camera loves panning to Riddle in the players’ box and she happily takes on the role, smiling and taking part in post match interviews compared to the often more stony faced wives and girlfriends.

Riddle is clearly enjoying it and honestly we can’t get enough. Because just like Barbie she is everything, and he is just Ken.