My Kitchen Rules' Bondi boys swap cooking for cossies

MY KITCHEN Rules' Bondi boys Luke Hines and Scott Gooding have jumped out of the kitchen and into their swimmers.

Luke Hines and Scott Gooding modelling the Bondi Bathers. Picture: Supplied

CLEVER and cool Bondi boys Luke Hines and Scott Gooding have jumped out of the kitchen and into their swimmers.

The popular My Kitchen Rules pair may be gearing up to unleash their first book, Clean Living, but firstly the duo tried their hand as cossie models for burgeoning swimwear brand, Bondi Bather.

"You've got to love the vibrancy of the Bondi Bather swimmers," Scott Gooding told news.com.au

"The designs are from a brilliant local photographer so it's an ideal match really, bringing together all the things we love about Bondi."

A sentiment echoed by Scott's co-hort, fellow personal trainer and healthy eating chef, Luke Hines.

"What I love about Bondi Bather is that they are bright, colourful, a bit cheeky but still masculine and athletic," says Luke.

"We all know the Bondi man isn't shy of a Speedo and these are sure to take the beach by storm this summer.

Sure, it's winter but I'm still wearing 'em now!"

Bondi Bather, currently showing as part of the Miami Swim Show, is an Australian designed and made swimwear brand that works to bring the essence of Bondi Beach to the global swimwear market.

The Kerry Cusack designed swimwear celebrates Australia's iconic beach culture by using reworked stills of Bondi Beach taken by the designer's close friend, the ex-Bondi lifeguard Brad Malyon who is now a professional photographer and gallery owner.

"The brand has centred itself around providing a product of unbeatable quality paired with the most engaging level of customer care, with listening to and engaging with it's consumer being the utmost priority'" says designer Kerry.

Seeing a strong percentage in male social media followers on Bondi Bather's platforms, Kerry responded by creating a capsule men's swimwear line to sit alongside the women's cossie collection.

Being modelled by the social media savvy My Kitchen Rules contestant favourites has seen the ranges two cuts - the trunk and classic swimming brief - sell up a storm.

Between their Instagram, Twitter and Facebook followings, both Luke and Scott are proving to be a perfect example of relevant, fresh and vibrant brand ambassadors.

Check out Bondi Bather at www.bondibather.com