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Ultra-cool new guitar range arrives in Australia

A new wave of incredible Fender guitars has landed in Australia — and they are seriously eye-catching.

AQ new series of Japanese Fenders has landed Down Under.
AQ new series of Japanese Fenders has landed Down Under.

A new wave of incredible Fender guitars has landed in Australia — and they are seriously eye-catching.

Fender is an American guitar company founded in 1946. Its iconic guitars, like the Stratocaster and the Telecaster, have been used by some of the greatest artists of all time from Jimi Hendrix to Eric Clapton.

However, in the late 1970s, Fender was facing competition from lower-priced Japanese-made guitars. The higher-priced Fender guitars were made in the United States and could not compete directly with Japanese-made Fender copies.

In 1982 it struck a collaboration to produce and sell Fender-branded instruments for the Japanese market and the brand’s Japanese-made offerings have become a favourite among musicians ever since.

A new series of Japanese Fenders has landed Down Under.
A new series of Japanese Fenders has landed Down Under.

Flash forward to today and Fender has unveiled its Limited Edition Made in Japan Hybrid II series features eight models with the latest sought-after specifications and new metal ore and sky-inspired finishes.

In 2017, Fender’s guitars and basses made in Japan underwent a comprehensive overhaul. With meticulous oversight from the US product team, every aspect of production, from wood and parts selection to manufacturing processes, was enhanced to achieve an even higher level of product quality, as you find in the new Hybrid II models.

The colours are stunning.
The colours are stunning.

Each guitar in the Hybrid II range features vintage locking tuners, a modern “C” shaped neck with a satin finish, a 9.5” radius fingerboard, narrow-tall frets, and is equipped with either a two-point tremolo system or vintage-style floating trem.

The basses boast a sustain block under the vintage-style bridge with vintage-style tuners. All models sport newly designed Hybrid II Custom Voiced pickups.

The range starts from $1274. You can find more information and purchase one via the official Fender website.

Originally published as Ultra-cool new guitar range arrives in Australia

Original URL: https://www.goldcoastbulletin.com.au/technology/gadgets/ultracool-new-guitar-range-arrives-in-australia/news-story/14d6f9ddf9b154bf88cf526408382839