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Launceston to become second Tasmanian city to have its very own Monopoly board

Boardmakers will put an end to any sibling angst between Tasmania’s two largest cities, with a second bespoke Monopoly game in the making. COMMENT WHERE SHOULD BE INCLUDED >>

Monopoly is coming to Launceston in a second Tassie edition
Monopoly is coming to Launceston in a second Tassie edition

Mr Monopoly is sweeping into a second Tasmanian city — but it needs your help.

Boardmakers have been given the go-ahead to rally at ‘Go’ for a bespoke Launceston Monopoly edition.

However, land is still up for grabs to decide what goes onto the board.

Winning Moves — the manufacture of the Launceston edition under license from Hasbro — representative Jaime-Lee de Niet said they were looking for a mix of local and tourist iconic places.

Alexandra suspension bridge over Cataract Gorge in Launceston, Tasmania. Picture: Getty
Alexandra suspension bridge over Cataract Gorge in Launceston, Tasmania. Picture: Getty
Japanese macaques in Launceston's City Park. Picture: City of Launceston
Japanese macaques in Launceston's City Park. Picture: City of Launceston

“Not everywhere gets Monopoly,” Ms de Niet said.

“We are quite selective on how that works.

“I want it to look pretty and eye catching, so having the scenery of Launceston as well, and just the beautiful things that has to offer, it was a no-brainer.”

COMMENT BELOW WHICH LAUNCESTON SITES SHOULD BE INCLUDED

Only three to four cities across Australia and New Zealand are picked each year, with Tasmania’s sole current Monopoly of Hobart from 2021.

She said the choice was made after diving deeper into what Launceston provides both those who live there and visit.

Josef Chromy Located at Relbia. Picture: Andrew Wilson
Josef Chromy Located at Relbia. Picture: Andrew Wilson
Boag’s Brewery Launceston. Picture: supplied
Boag’s Brewery Launceston. Picture: supplied

Sites potentially to be included range from the historic beauty of Cataract Gorge to the Queen Victoria Museum and Art Gallery, to the rolling vineyards of the Tamar Valley wine region.

One organisation that will be working with boardmakers is Visit Northern, with chief executive Tracey Mallett saying they would work with other entities to further the conversation and see what a Launnie monopoly board might look like.

ArtRage at QVMAG. Picture: Supplied
ArtRage at QVMAG. Picture: Supplied
Supercars Championship at Symmons Plains Raceway. Picture: Daniel Kalisz/Getty Images
Supercars Championship at Symmons Plains Raceway. Picture: Daniel Kalisz/Getty Images

She said there had been a lot of local chatter about the game landing in the Northern city.

Ms de Niet said suggestions for what to include on the board would be open for the next four to six weeks.

They can be submitted on their Facebook page or by email to info@winningmoves.com.au

The design process and approvals will then get underway, with the final edition set to hit stores — including Big W and JB HI-FI — in March 2026, she said.

Royal tasmanian Botanical Gardens business enterprise an marketing manager Leesa Butler with a poster of the Monopoly Hobart board game. Picture: Chris Kidd
Royal tasmanian Botanical Gardens business enterprise an marketing manager Leesa Butler with a poster of the Monopoly Hobart board game. Picture: Chris Kidd

molly.appleton@news.com.au

Originally published as Launceston to become second Tasmanian city to have its very own Monopoly board

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Original URL: https://www.goldcoastbulletin.com.au/news/tasmania/launceston-to-become-second-tasmanian-city-to-have-its-very-own-monopoly-board/news-story/ce06c805ddc6cc36ba489fa5fc405545