Pamela Anderson and Warwick Capper star in Gold Coast Ultra Tune ad filmed on Main Beach

WATCH: See a new Gold Coast-made ad with Pamela Anderson and Warwick Capper before it airs on TV.

A NEW TV ad with Pamela Anderson for Ultra Tune’s controversial ‘Unexpected Situations’ series screens from Monday – and Gold Coast owner Sean Buckley says his only concern is ex-AFL star Warwick Capper being slapped by an on-screen girlfriend.

Former Baywatch star Pamela Anderson in the Ultra Tune ad shot on the Gold Coast late last year. Picture: Supplied

The roadside assist and car repair giant’s new commercial – number eight in a series which has featured Jean Claude Van Damme, Mike Tyson and Charlie Sheen – is the first to have women saving men in trouble.

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In a preview, seen by the Bulletin, Capper is driving a buggy on the sand at Gold Coast’s Main Beach when he is distracted by Anderson in a figure-hugging wetsuit prompting “girlfriend” – played by model Giuliana Migliorini – to slap him.

Model Giuliana Migliorini and AFL legend Warwick Capper. Picture: Supplied

They end up driving into the surf, get sucked out to sea and require rescuing by Anderson and Ultra Tune’s infamous Rubber Girl bikini models.

Mr Buckley said he thinks the 30 and 45 second versions to screen during the Australian Open tennis on Channel 9 will hit the mark for Ultra Tune customers.

Pamela Anderson recreates the Baywatch beach run alongside the 'Rubber Girls'. Picture: Supplied

“I think it will resonate with the audience. We have spun the whole ad concept around so the girls are saving the man,” he said.

“I think Capper is brilliant – he has a lot of charisma. Pamela is amazing and looks really good, she’s like a spring chicken.”

A scene from the Ultra Tune ad showing Warwick Capper panicking in the face of a freak wave. Picture: Supplied

Typically the ads attract an avalanche of Ad Standards complaints for being sexist and depicting helpless women needing saving by men.

Mr Buckley said his only concern this time is Migliorini slapping Capper.

“But that is in jest. Otherwise I can’t see anything else that could be a problem,” he said.

The Ultra Tune 'Rubber Girls' also feature in the ad shot on the Gold Coast. Picture: Supplied

“The girls are wearing bathing suits and running down the beach and they are sexy – but that is what you wear at the beach,” he said.

The ad was shot on Main Beach over two days late last year by Digital 500, costing a rumoured $700,000 with former Baywatch star and Playboy cover favourite Anderson, 52, receiving a six-figure fee.

The Gold Coast provides a top backdrop for the Ultra Tune ad. Picture: Supplied

Ultra Tune, which has more than 300 franchises throughout Australia, has a contract with Anderson to show the ad for 12 months.