Kmart selling $15 booty sculpting leggings

The discount department store is now selling a cult activewear item that wearers say makes it look you’ve had an instant butt lift.

It’s a cult activewear item that promises to give its wearer an instant butt lift.

The popular ‘scrunch bum’ leggings are now available at Kmart and while other brands can cost upwards of $58 a pair, the discount department store is selling them for just $15 a pop.

Available in two shades: brick dust and alloy, Kmart’s Active Womens Youth Scrunch Leggings are made of a moisture-wicking nylon and elastane blend.

There’s also a matching long-sleeve top available for $12 and scrunch bike shorts for $12.

Posting in the Kmart Home Decor & Hacks Australia Facebook group one woman shared her excitement at discovering the leggings at her local Kmart.

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Kmart’s scrunch bum leggings cost just $15. Picture: Facebook/Kmart Home Decor & Hacks Australia.

“They’re extremely comfortable! Very soft and stretchy,” she wrote.

“I haven’t trained in them yet so I can’t say if it’ll leave sweat marks.

“May I say that it is slightly see through for squats so I do suggest to wear neutral coloured seamless underwear, otherwise it’s good.”

Her review attracted hundreds of comments from other women praising both the leggings – and the shopper – for the incredible fit and being “way cheaper” than other brands.

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One happy customer praised the Kmart leggings for being ‘extremely comfortable’. Picture: Facebook/Kmart Home Decor & Hacks Australia.

Kmart's scrunch bum style also comes in bike shorts. Picture: Instagram/@collsandlolls.

“Looks just like your expensive ones,” one person commented, tagging their friend, while another woman said she had paid “three times” for a similar pair.

“If I looked like that I would never change my clothes haha,” one person wrote.

“Oh I neeeed these! They look amazing on you!” another said.

“Good lord if I buy them will my butt look at great as yours!” one commented.

A Kmart spokeswoman told news.com.au the style had proved a hit with customers since they hit shelves earlier this year.

“The Kmart Active Womens Youth Scrunch Leggings for $15 have been incredibly popular since being ranged earlier this year,” she said.

“The item is a new style for the season and our Kmart community are truly loving them!”

WHAT ARE ‘SCRUNCH BUM’ LEGGINGS?

First popularised in 2018, scrunch bum leggings feature a ruched seam which runs down the middle of the wearer’s bottom.

The ruching helps give the bum a more defined and lifted look, making it a gym must-have if you’re training for a Kardashian-style rear end.

In Australia, the style was popularised by activewear brand Echt whose scrunch bum leggings cost upwards of $58 and regularly sell out.

Besides Kmart there are plenty of other budget scrunch bum styles on the market, including an Amazon pair which starts at just $11.90 and promises to hide cellulite as well.

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Amazon is also selling a cheap pair of scrunch bum leggings that have quickly become a cult activewear item.

The leggings come in a honeycomb-style textured fabric which smooths over any skin imperfections, as well as lifting the butt.

A TikTok video posted by US woman @laauren1 last December sparked a frenzy for the budget pair and has since been viewed more than 2.5 million times.

“If you have an average butt like me or honestly even a big butt, this works for all butt types get these leggings,” she said.

“My butt does not look like this in other leggings.”

Originally published as Kmart selling $15 booty sculpting leggings