Annette Sharp: PR queen Roxy Jacenko’s coaching service costs $40,000
After throwing in the PR towel in November, Roxy Jacenko continues to work at recasting herself as a corporate mentor, writes Annette Sharp.
NSW
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Estranged from her father, her former big-ticket clients including Candice Warner, her one-time best friend chicken heiress Jess Ingham, though not, she maintains, her husband Oliver Curtis (despite a lack of recent public sightings) — the reinvention of former PR maven Roxy Jacenko continues.
After throwing in the PR towel in November, Jacenko continues to work at recasting herself as a corporate mentor.
In recent months, Jacenko has been offering her services as a mentor and coach via her recently devised Roxy Jacenko Mastermind clinics.
It will set you back $40,000 — and that includes a $2k discount.
“Participate in an intensive and inspiring coaching experience unlike any other,” she spruiks in PR material for the program. “The Roxy Jacenko Mastermind will give you unprecedented access to me as your coach and mentor along with other highly-successful like-minded entrepreneurs. People like you who want less bulls..t and more action. Less negativity from the naysayers and more ‘Yes! Let’s do it!’ style support positivity.”
For the princely sum – available for an upfront payment of $40k or eight $5333 monthly instalments — Jacenko, a self-trained publicist who for 19 years has courted both controversy and the media, assures would-be entrepreneurs she can help them “stop dreaming and start doing”.
A checklist of inclusions promises one-on-one feedback, “get it done” accountability, “Roxy-style inspiration”, along with advice on supercharging one’s personal brand.
Five months after its launch, it’s hard to tell how Jacenko’s mentoring program is going.
She’s also offering a more affordable $199 spin-off three week program focusing on Instagram. Jacenko offers to “take your account to the next level” for the much lower investment, a price point likely to have greater appeal to Jacenko’s rusted-on fans.
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