Airfare sale to boost Tropical North Queensland visitors
Discounted flights to Cairns has launch today to drive visitation to Tropical North Queensland during the off season.
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Discounted flights to Cairns will launch on Monday to drive visitation to Tropical North Queensland during the off season.
Tourism Tropical North Queensland chief executive Mark Olsen said inbound flights booked through Webjet would be discounted by up to $125 for interstate travellers and up to $100 for intrastate travellers travelling to Cairns from November through to May.
“The Spring Low Season Campaign is supported by $1.5 million from the Australian and Queensland Governments’ Disaster Recovery Funding for activity through to the end of the year,” he said.
“TTNQ will invest $1.1 million into the campaign with further partnership support bringing the campaign investment to more than $5.5 million.
“This will push the campaign activity through to March to bring more than 19,000 additional visitors to the region during the low season delivering $27 million in overnight visitor expenditure.”
Webjet OTA chief executive, David Galt, said: “Whether it’s discovering the lush rainforest of Kuranda, snorkelling in the world-famous Great Barrier Reef, or simply unwinding on the pristine sands of Palm Cove, Cairns is a destination that continues to captivate.
“This sale allows travellers to reconnect with the natural beauty that makes our country truly unique and co-create unforgettable memories in one of Australia’s most iconic travel destinations.”
Special Envoy for the Great Barrier Reef and Senator for Queensland, Nita Green, said she was pleased the Albanese Government was supporting the Far North.
“The best way to support our communities in the Tropical North is to come visit, and having these discounted airfares is a great way to get people to our region,” she said.
“Tropical North Queensland is well and truly open for business, and now is the time to come, conditions are perfect, the region is beautiful – make TNQ your end of year holiday destination.”
Mr Olsen said Expedia had launched flash sales as part of the campaign activity with the first running until November 10 and the second running in the new year.
“The Tropical North Queensland tourism industry had a very short peak season this year making it critical that we provide incentives for visitors to travel during our traditional low season,” he said.
“Our campaign activity over the past few years has educated Australians that late spring through to autumn is when Tropical North Queensland is rejuvenating.
“The rainforest is at its greenest, wildlife such as cassowary chicks can be seen with their dads, the Great Barrier Reef is crystal clear after the annual coral spawning, and our famous mangoes are in season.”
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Originally published as Airfare sale to boost Tropical North Queensland visitors
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