Ben Fordham bounces Kyle and Jackie O in radio battle
Ben Fordham has reclaimed Sydney's radio crown from Kyle and Jackie O, surging to a 16.8 per cent market share in the latest ratings.
The double header of Ben Fordham and Mark Levy are back on top with 2GB smashing the latest Sydney radio ratings survey.
Fordham in breakfast at 2GB jumped back to the top spot overall with a leading market share of 16.8 per cent, knocking KIIS FM duo Kyle Sandilands and Jackie O Henderson from number one to a share of 13.6 per cent.
That represents a rise of 2.6 percentage points for Fordham and a 1.7 percentage point decline for Kyle and Jackie O.
“Wow, holy moly,” Fordham told Confidential.
“That is a huge result. It is a great wedding gift for our executive producer Liam McGuire, who ties the knot on Friday. The latest ratings prove once again that Sydney loves 2GB and we love our loyal listeners. Thanks for listening.”
Nova 96.9’s Ryan ‘Fitzy’ Fitzgerald, Michael ‘Wippa’ Wipfli and Kate Ritchie enjoyed a solid jump to come in third spot with a share of 8.6 per cent, marking a rise of 1.1.
In mornings, taking over from Fordham, Levy rose 3.4 percentage points to a leading share of 14.9 per cent, ahead of smoothfm at 12.3 per cent.
Across all stations, 2GB is the leading station in Sydney with a share of 14.2 per cent, up 2.8, ahead of smoothfm at 10.7 per cent, down 1.1, and KIIS 106.5 at 9.8, down 1.3.
It is the sixth of eight GfK Radio survey results for the year.
ABC Radio Sydney enjoyed strong results across the board. Overall, it increased its share by one percentage point to a share of 6.6 per cent.
In breakfast, ABC Radio Sydney’s Craig Reucassel continued to lead the ratings at the station.
He registered a 7.8 per cent share, followed in the morning timeslot by Hamish Macdonald with a share of 7.1 per cent, up 0.2, an increase of 1.5 percentage points.
The ratings result comes days after Fordham revealed to The Saturday Telegraph he was reconsidering his long term future at 2GB, citing an interest in joining his brother’s business and the impact of a lack of sleep.
“Now I’m heading towards 50, I look at the business my parents built (The Fordham Company), and I’m so extremely proud of it. I’m looking at how it’s grown under my brother’s leadership and I’ve got a bit of a niggling interest in the back of my mind to get involved.
“I do enough reading to know sleep is an essential part of health and longevity and I don’t get enough of it, and my job is 24/7. I’m conscious of that and wanting to be around for my three beautiful children and my gorgeous wife Jodie.”
Meanwhile,
The seventh GfK ratings results will be released on November 25.
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