‘Below minimum wage’: Brand’s ‘insulting’ offer to content creator

A prominent alcohol brand has offered a content creator just $200 to deliver multiple videos. Watch Messy Monday here.

Each week in Messy Monday, we dish up the juiciest whispers and scandals making waves across Sydney’s social scene.

From influencer drama and celebrity secrets to the rising antics of high-flying businessmen, nothing is too glossy or too messy for us to dive into.

Think of it as your weekly fix of who’s doing what and more importantly, who they shouldn’t be doing it with.

So, let’s get into this week’s mess:

Which prominent alcohol brand offered a content creator $200 to deliver 10 videos?

Now, that breaks down to earnings of $20 a video, which is below minimum wage and offensive given each video would take a number of hours to make.