Carlton cancels SEN membership day after disastrous round 1 loss to Richmond

Carlton made a swift move to cancel its radio membership drive in the wake of its shock loss to Richmond on Thursday. MATT FORREST reports.

Carlton’s advertising team has scrambled to cancel its membership day following the club’s shock loss to Richmond on Thursday.

The Blues were set to have their membership day on SEN, offering discounted deals for fans and interviewing several players after what was supposed to be a convincing win over rivals Richmond.

But the club moved swiftly to postpone the promotion after the loss at the MCG, taking the advertisements off the air.

Carlton fans vent their anger after the club’s shock round 1 loss. Picture: Michael Willson/AFL Photos via Getty Images

They didn’t move quickly enough though, with a prerecorded voiceover from Carlton fan Andy Maher hitting the airwaves earlyon Friday.

“Footy is even better when you’re a member and today you’re in luck Bluebaggers because it’s Carlton membership day,” he saidin the advertisement.

There is no set date for the postponed membership day.

Richmond were long odds to beat Carlton. Picture: Michael Klein

$60 WINNER

Carlton’s capitulation on Thursday night shocked many football fans and punters across the country.

The Blues were paying $1.05 at SportsBet to claim victory, while Richmond hovered between $10 and $11 in the lead up to the first bounce at the MCG.

But when the Tigers were down 48-7, punters could’ve backed Richmond for a huge comeback at the juicy live odds of $60.

Based on betting markets, Richmond’s victory was the fifth-biggest upset since 2009.

West Coast’s win over the Western Bulldogs in 2023 is the only game in the past five seasons that had greater odds than what Richmond entered Thursday night’s match.

Originally published as Carlton cancels SEN membership day after disastrous round 1 loss to Richmond