Sunshine Coast mum Nat Alise on how she turned TikTok into a full-time career
A Sunshine Coast cleaner turned TikTok star has shared her rise to fame on the app, hitting one million followers and how she deals with negativity and trolls.
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A young Sunshine Coast mum has shared how she went from just getting by as a cleaner to becoming one of Australia’s top TikTok creators and was able to make social media her full-time career.
Mother of two, Nat Alise, has told the Daily about her rise to fame on the video-sharing platform, reaching one million followers and how she deals with trolls online.
Her channel nat.alise has “snowballed”, reaching more than 1.3 million followers and 73.3 million likes, but Miss Alise said she first joined the app by mistake.
“I was originally working as a cleaner and, you know, just getting by as a single parent,” she said.
“I downloaded what was Musical.ly (now TikTok) at the time. I play a bit of guitar and I thought it was an editing app or something for my music.
“Then I found out it was this video-sharing app and so I made some silly videos and, yeah, suddenly one of my videos kind of blew up and I’ve gone, ‘Oh okay, let’s make some more’.”
Miss Alise said her daughter Aaliya, 7, and son Malachi, 5, feature in many of her videos.
“I create a range of content anywhere from basically all of the struggles through parenthood, something I relate to and a lot of my audience does as well. I have a lot of parents following me,” she said.
“I also create funny little skits just with the kids, everyday relatable content. I also like to share a lot of the things I’m passionate about, like working with Share the Dignity Australia.
“I work with them quite a bit to help combat period poverty in Australia.”
She is also a passionate advocate for mental health, body image and positivity, self-care and domestic-violence awareness.
“I didn’t actually know it was a career choice until last year. I was contacted by This Is Amplify, which is now my agency.”
Miss Alise said she hit one million followers at the end of last year.
“Last year was probably my biggest year yet. The year before I went over to Vidcon in America and basically it was like gradual from there ... when I got back I was asked to speak at Vidcon here in Australia.
“Since then it’s just snowballed basically.”
Earlier this month, Miss Alise was voted the most influential person on the Daily’s 30 Under 30 list.
“To see my name on that list among so many inspirational young people, and when I say young people I’m 30 so, seeing what these young people have achieved at such a young age is mind blowing,” she said.
“To be on that list with them is just wow.
“Thank you to everyone who voted for me.”
Miss Alise said along with all the good, she also saw her share of negativity and trolls commenting on her posts and shared how she dealt with it.
“I usually try to make it like a teaching moment for my audience. I usually blank out the person’s name because I don’t want my audience to go over to that person’s page and do exactly what they did to me,” she said.
“So I use it as a teaching moment and basically, you know, show them why it’s wrong, why they shouldn’t be saying it and share a bit more of my story with them.
“A message to all parents is to watch what children are typing to other people online. I see a lot of it every day.
“The negativity usually comes from children so watching your kids online is very important, not just what they post but what they comment.”