Taylor Swift smashes records with Midnights, becoming most-streamed artist on Spotify
Taylor Swift’s new album Midnights has broken the biggest streaming records in the world in less than 24 hours. See the “mind-blowing” numbers.
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Taylor Swift is the first artist ever to have 200 million streams in a single day on Spotify.
As the clock ticked closer to 12am (EST) on Friday, October 21, Swiftie fans around the world waited up in earnest.
Her 10th studio album, and fifth in just over two years, was set to drop.
In less than 24 hours after its release, the highly anticipated album has already broken two major records on Spotify.
Taylor Swift thanked her fans for “doing something mind blowing” as her new LP broke the Spotify record for most-streamed album in a single day, with 184.7M streams.
That’s double the 90.8M streams that she got for Red – Taylor’s Version.
“And before the clock could even strike midnight on October 22nd, Taylor Swift broke the record for most-streamed album in a single day in Spotify history. Congratulations, taylorswift13,” the platform’s official account tweeted.
Swift also broke the record for the most-streamed artist in a single day in global streaming giant’s history.
The pop icon occupies the entire top 13 global Spotify songs.
Her song Anti Hero was streamed 17.39M times, also smashing the record for biggest opening day in the platform’s chart history, according to Chart Data.
Reacting to the news, Swift wrote: “How did I get this lucky, having you guys out here doing something this mind blowing?! Like what even just happened?!”
Swift took fans by surprise when she announced the new album in the closing moments of the 2022 MTV VMAs in New Jersey in August.
The record, in her words, is the story of “13 sleepless nights scattered throughout my life” and “a journey through terrors and sweet dreams”.
Originally published as Taylor Swift smashes records with Midnights, becoming most-streamed artist on Spotify