Bring back Miss Supercars to GC500 is the call from Monster Energy girls manager
One of the last-remaining managers of scantily-clad trackside female ambassadors at the GC500 is calling for a revival of the “classy” Miss Supercars concept. Read her reasons
Gold Coast
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The manager for one of the last remaining official groups of female ambassadors trackside at the GC500 Supercars festival says the axed Miss Supercars contest is the “missing link”.
Monster Energy’s ‘Monster Girls’ manager Bel Adderton has been bringing scantily-clad grid girls to the streetside race precinct in Surfers Paradise and Main Beach for 15 years.
“They never wavered when everyone else is pulling their grid girls. They’re the missing link for Supercars - the theatre and fan engagement.
“They’re smart, they’re pretty, they’re funny, they love to interact with the fans. Across all the brands, I think that’s definitely been the missing element, for sure.”
Miss Supercars and formerly Miss Indy was an annual GC500 staple - unearthing famous model Jennifer Hawkins who could only manage runner up at Miss Indy before going on to win Miss Universe.
But opting for a more family friendly approach, Supercars axed Miss Supercars in 2019.
It has been a controversial, much-debated decision, with the Miss Supercars winner formerly acting as an event ambassador travelling to all the circuit stops for the following year. Ex-winners have included successful entrepreneur Katie Stevens and a then coordinator of Gold Coast University Hospital’s cancer ward Charlotte Cush.
Ms Adderton said at the weekend “I would 100 per cent advocate to bring (Miss Supercars) back.
“It’s not just about putting someone on the stage in a bikini. It’s much more. There’s fan engagement, it gets people excited, it’s the theatre, and knowing that the girls can use the opportunities they’re given through those events and competitions. Why would you take that away? It was done in a really classy way.”
Her Monster Girls were also successful outside their promo role, she said, adding: “Our Monster Girls have gone on to be doctors, we have veterinarians in our alumni, multiple lawyers, cosmetic nurses, teachers. They use their experience with Monster to fund their education and to do something fun while they’re actually studying. It’s a bit of excitement for them while studying for their career and their own personal interests.”
Originally published as Bring back Miss Supercars to GC500 is the call from Monster Energy girls manager