Fashion is part of Lisa Seskin’s sole

You could say retail fashion was always on the cards for Lisa Seskin. The daughter of businessman legendary retailer Hilton Seskin is going out on her own.

Seskin’s pop-up store in Paddington. Picture: Christian Gilles

You could say retail fashion was always on the cards for Lisa Seskin.

The daughter of businessman Hilton Seskin, who runs Next Athleisure, founded Glue Store, was part owner of Rebel Sport in the ‘90s and brought Topshop and JD Sports to Australia, is going out on her own.

Lisa Seskin at her LMS pop up shop in Paddington. Picture: Christian Gilles

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Seskin, 26, has launched her own shoe business, LMS, based on an online e-tailer model but this weekend hosts its first bricks and mortar pop up on William St in Paddington.

“I’ve lived and breathed fashion for as long as I can remember,” she said. “I guess being exposed to so much from such a young age, it really gave me the drive to take risks and back myself. I feel like I was born a retailer.”

LMS is named after her initials — Lisa Mandy Seskin.

Seskin’s father, retail veteran Hilton Seskin at JD Sports. Picture: Mark Stewart

She has a degree in business from UTS and says she’s not in competition with her dad’s businesses in any way.

“My dad has taught me everything,” she said.

“There’s no rivalry at all. I do want to make it on my own though. I am extremely strong-willed so we don’t always agree on everything so he knows when to let me do my thing and when to step back.”

Originally published as Fashion is part of Lisa Seskin’s sole