When Perth couple Matilda and Don Robertson moved their fledgling athleisure business Stax to Sydney, the only storage unit they could afford didn’t have any electricity.
Now they can afford more than just lighting. The hype for their leggings has fuelled a quick-fire success story. In 2020, the couple confessed to being broke. Their business is now turning over $30 million, and they have no plans to slow down.
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Lauren Sams is the fashion editor, based in Sydney. She writes about lifestyle including the arts, entertainment, fashion and travel. Lauren has worked as a features editor and fashion journalist for ELLE, marie claire and more. Email Lauren at lauren.sams@afr.com
Michael Bailey writes on arts and culture, and edits Weekend Fin. He is a former editor of the Financial Review Rich List. He is based in Sydney. Connect with Michael on Twitter. Email Michael at m.bailey@nine.com.au
Julie-anne Sprague co-edits our Rich Lists and covers entrepreneurs, wealth creation and investments. A senior journalist in our newsroom, Julie-anne has covered politics, property, agribusiness, retail and stockmarkets in both the UK and Australia. Connect with Julie-anne on Twitter. Email Julie-anne at jsprague@afr.com
