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How to pick the next blue chips

At a time when valuations are beginning to look increasingly full, if not stretched, investors would be wise to look for quality companies outside the top 50.

Patrick Commins
Updated

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We all know the blue chips – they’re the ­biggest, most reputable companies listed on the ASX. They’re the household names you can confidently say will be around in 10 years’ time and beyond, which means you can sock them away in your bottom drawer secure in the knowledge that you won’t be reading their corporate obituary in next week’s paper.

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    Original URL: https://www.afr.com/wealth/investing/how-to-pick-the-next-blue-chips-20140913-jeorc