Cut-price broadband provider TPG Telecom is agonisingly close to becoming Australia's newest $10 billion company.
At about 10:30am AEDT, the market value of the equity in the business was $9.9 billion. Incredibly, it tops airline Qantas ($8.4 billon), James Packer's casino business, Crown Resorts ($8.7 billion), and at that point in time, Rupert Murdoch's publishing giant, News Corp ($9.7 billion).
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John McDuling is National Business Editor for The Sydney Morning Herald and The Age. Connect with John on Facebook and Twitter.