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Sendle raises $20 million from new $500 million PE player Federation
Yolanda RedrupRich List Editor
New private equity player Federation has become the cornerstone investor in a $20 million raise for logistics start-up Sendle, which boosts the company's aspirations to steal the small business market from Australia Post.
Founded by James Chin Moody, Sendle provides small parcel deliveries and guarantees customers cheaper rates than Australia Post because it taps into the existing delivery networks of big businesses.
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Yolanda Redrup is the co-editor of the AFR Rich List. She previously reported on technology, healthcare and Street Talk. Connect with Yolanda on Twitter. Email Yolanda at yolanda.redrup@afr.com
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