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Who’s who in the Guzman y Gomez fiesta

Mark Di Stefano and Primrose Riordan
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Consistent EBITDA multiples? Pah! Lease liabilities? Moron. Everything you think would be important to the health and profitability of a business wasn’t welcome in the doors at the ASX’s Sydney HQ in Bridge Street on Thursday morning.

This wasn’t an IPO debut. It was a pep rally. Ringleader Steven Marks stood before hordes in hoodies, giving it a huge “yeeeeee-ha!”, weaving in and out of tables, splayed with sides of guac. An ASX staffer even admitted he felt like a “racecaller” explaining the bid/ask board with seconds to go. Are we back? Or is this the top?

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Mark Di Stefano is Rear Window columnist, based in the Sydney newsroom. He previously worked at BuzzFeed, the Financial Times and The Information before joining the Financial Review as a media and tech correspondent. Connect with Mark on Twitter. Email Mark at mark.distefano@afr.com
Primrose Riordan covers private companies and family offices from the AFR's Sydney newsroom. Primrose was previously a correspondent for the Financial Times and covered foreign affairs and politics in Canberra. Primrose has won multiple awards for her journalism including from The National Press Club, SABEW in the US and Press Gazette in the UK. Message Primrose on Signal: https://tinyurl.com/PrimroseSignal Connect with Primrose on Facebook and Twitter. Email Primrose at primrose.riordan@afr.com
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    Original URL: https://www.afr.com/rear-window/who-s-who-in-the-guzman-y-gomez-fiesta-20240620-p5jnev