Can a hotel (or rather a house) be too sexy for a city? With a nod to Right Said Fred’s 1991 mega hit song, British private members’ club Soho House appears to think so.
Founded in 1995 in West End London’s perennially “down and out” Soho, the brand has long prided itself on opening houses in heritage-rich buildings in edgy neighbourhoods – even when said hoods fall outside a city’s pumping heart.
Fiona CarruthersTravel editorFiona Carruthers has written and edited travel for the Financial Review for almost a decade. She has held senior roles with ABC Radio National, Deutsche Welle Radio, TIME and The Australian, and was deputy editor of Traveller. Email Fiona at fcarruthers@afr.com
