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Why senior fashion models are increasingly in demand

Why senior fashion models are increasingly in demand

The industry that put its clotheshorses out to pasture at 25 has just discovered that diversity sells – younger ones are a turn-off, but those older are not.

Model Paulina Porizkova in Camilla and Marc’s new campaign. 

Lauren SamsFashion editor

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Heather Inwood was 33 when she was told her modelling career was over because she was too old.

“To be honest, I didn’t worry about it too much at the time,” she says of her abrupt retirement from the industry in 1988.

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Lauren Sams
Lauren SamsFashion editorLauren Sams is the fashion editor, based in Sydney. She writes about lifestyle including the arts, entertainment, fashion and travel. Lauren has worked as a features editor and fashion journalist for ELLE, marie claire and more. Email Lauren at lauren.sams@afr.com

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Original URL: https://www.afr.com/life-and-luxury/fashion-and-style/why-senior-fashion-models-are-increasingly-in-demand-20211014-p58zvu