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Selling Sunrise: Inside Qantas’ 22-hour ultra-long-haul flight

Selling Sunrise: Inside Qantas’ 22-hour ultra-long-haul flight

Can Qantas boss Vanessa Hudson pull off her predecessor’s dream of non-stop travel between Sydney, Melbourne and London? Getting this right will be key.

Ayesha de KretserSenior reporter

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It’s the 22-hour flight that is shaping up as one of Vanessa Hudson’s first big tests. Can the relatively new Qantas chief executive pull off her predecessor’s dream of non-stop travel between Sydney and Melbourne and London?

Slowly, the key elements are falling into place. But it’s not easy putting together the monster flight – one that clocks in at more than three hours longer than the current record-holder, Singapore Airline’s flight from the city-state to New York.

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Ayesha de Kretser
Ayesha de KretserSenior reporterAyesha de Kretser is a senior reporter with The Australian Financial Review covering the aviation and tourism sectors. She has previously reported on banking, mining and commodity markets. Connect with Ayesha on Twitter. Email Ayesha at ayesha.dekretser@afr.com.au

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Original URL: https://www.afr.com/companies/transport/selling-sunrise-inside-qantas-22-hour-ultra-long-haul-flight-20240606-p5jjnq