Pre-pandemic, 80 per cent of the business of the family-owned Get Wet Surf school on the Gold Coast was international tourists wanting to catch a wave.
At $70 for a two-hour lesson, it was a value proposition for the 9000 or so people who booked the product each year, back in the day, before Australia’s $150 billion-a-year tourism industry was wiped out by the pandemic and closed borders.
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Fiona Carruthers has written and edited travel for the Financial Review for almost a decade. She has held senior roles with ABC Radio National, Deutsche Welle Radio, TIME and The Australian, and was deputy editor of Traveller. Email Fiona at fcarruthers@afr.com
