The media storm behind the NRL’s next billion-dollar play
Peter V’landys and his chief executive Andrew Abdo want a mammoth broadcast deal to shore up the code’s future. Will they bring an NFL-style model to Australia?
Once the dust settles on this weekend’s grand final, rugby league bosses Peter V’landys and Andrew Abdo will hit fast-forward on plans to secure a multibillion-dollar broadcast deal.
There are more than two years left on the NRL’s existing agreement with Foxtel and Nine Entertainment – but the pair do not want to waste time.
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