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Record Black Friday primes Solly Lew’s Premier Christmas

Carrie LaFrenz
Carrie LaFrenzSenior reporter
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A record Black Friday trading week has primed Premier Investments for buoyant Christmas trade, Boxing Day and back-to-school sales that will help drive sales and earnings growth this year.

Its fashion chain business, Premier Retail, which owns brands including Peter Alexander and Smiggle, enjoyed a 23.6 per cent increase in global sales for the first 17 weeks of fiscal 2023, compared with the same period a year ago.

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Carrie LaFrenz is a senior journalist covering retail/consumer goods. She previously covered healthcare/biotech. Carrie has won multiple awards for her journalism including financial journalist of the year from The National Press Club. Connect with Carrie on Twitter. Email Carrie at carrie.lafrenz@afr.com

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    Original URL: https://www.afr.com/companies/retail/solly-lew-s-premier-primed-for-christmas-back-to-school-20221202-p5c35e