Noni B investor Alceon partners with Lego Group to open stand-alone Lego stores
Sue MitchellColumnist
After turning around womenswear brands Noni B, Millers and Katies and rescuing online retailers SurfStitch and EziBuy, investment company Alceon Group is turning its sights to a new retail category.
Alceon has snared the rights to open stand-alone Lego stores in Australia and New Zealand under a partnership with the 61-year-old toy brand's Danish owner, The Lego Group.
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Sue Mitchell writes the fortnightly Window Shopping column for the Financial Review and has covered retailing for over 30 years. Connect with Sue on Twitter. Email Sue at smitchell2045@gmail.com
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