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HelloFresh expands as meal kit orders soar

Sue Mitchell
Sue MitchellColumnist

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Meal kit delivery company HelloFresh plans to open a third distribution centre in Australia following a surge in demand during the pandemic and the launch of a new budget-priced brand, EveryPlate.

HelloFresh, which is the leader in the $300 million Australian meal-kit market, currently supplies millions of meals every week from two distribution centres in Sydney and Perth.

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Sue Mitchell writes the fortnightly Window Shopping column for the Financial Review and has covered retailing for over 30 years. Connect with Sue on Twitter. Email Sue at smitchell2045@gmail.com

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    Original URL: https://www.afr.com/companies/retail/hellofresh-expands-as-meal-kit-orders-soar-20200930-p560mh