Daniel Avakian launched a haute couture dress minted to an NFT during Afterpay Australian Fashion Week on Wednesday, marking the Australian designer’s shift away from just creating pieces to offering a full technical service for other designers wanting to experiment in the metaverse.
A still from designer Daniel Avakian’s Tears in the Rain NFT for Afterpay Australian Fashion Week.
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Carrie LaFrenz is a senior journalist covering retail/consumer goods. She previously covered healthcare/biotech. Carrie has won multiple awards for her journalism including financial journalist of the year from The National Press Club. Connect with Carrie on Twitter. Email Carrie at carrie.lafrenz@afr.com
Jessica Sier is the North Asia Correspondent for The Australian Financial Review. She is based in Tokyo, Japan. Jessica has previously written on technology, global capital markets and economics. Connect with Jessica on Twitter. Email Jessica at jessica.sier@afr.com
