99 Bikes parent valuation pummeled after lockdown boom
Liam WalshReporter
The value of 99 Bikes-owner Pedal Group has almost halved since the peak of cycling mania during the coronavirus pandemic, as an oversupply of bicycles bites.
Brisbane-based Pedal Group also posted a loss in the 2023 financial year of $12.4 million. It had been minting profit in the previous two years as pandemic lockdown orders triggered massive demand for everything from e-bikes to children’s cycles.
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Liam Walsh writes on investigations and companies with The Australian Financial Review. He has won multiple media awards, worked in Japan and is now based in Brisbane. Email Liam at liam.walsh@afr.com.au
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