Why big tech gorillas will submit to wrestled media revenue deal
Facebook and Google will prefer a forced arbitrated outcome under Australia's proposed code to avoid setting a far more damaging international precedent.
The federal government’s recent decision to mandate a News Media Bargaining Code has been a long time coming but is still a trail-blazing experiment, whose outcome will be watched around the world.
The decision has already been met with an hysterical response from big tech and its allies, but this is little more than par for the course.
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Richard Alston is Australia’s longest serving communications minister and is chairman of National Advisory.
