Opinion
Matt Damon’s crypto ad is more than just cringeworthy
The fact that even a man known for his philanthropy and keeping a low profile appears susceptible to the lure of crypto makes the whole thing seem more sinister.
Jemima Kelly“History is filled with almosts – with those who almost adventured, who almost achieved,” a black-clad Matt Damon tells the camera as he saunters through a virtual “museum of bravery” displaying an array of milestones in human achievement.
“Then, there are others – the ones who embrace the moment and commit,” he continues as he walks past a mountaineer. The video clip ends with Damon telling us: “Fortune favours the brave.”
Financial Times
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