With his long shaggy locks and hipster beard, Xavier Shay does not look like a typical bank boss.
But whatever he’s doing at Bendigo Bank’s youth-focused online lender Up, it’s working. The offshoot headed by Shay now accounts for 40 per cent of the regional lender’s customer base, servicing over 1.2 million account holders with a mortgage book that has tripled to $1.7 billion.