The stunning 9000-word profile of Andrew Forrest by The Australian Financial Review associate editor Primrose Riordan is a portrait of one of our great entrepreneurs in all his glory – passionate, driven, visionary, pugilistic and, by his own admission, imperfect.

But alongside the in-depth exploration of Forrest’s fascinating character is the story of a great Australian business approaching a pivotal moment in its history – maybe the most pivotal since Forrest willed the company into existence through sheer force of personality.