Shoes Of Prey, the customised shoe maker and e-tailer whose 6 million designs to date have been dominated by strappy high heels, has invested in a major expansion into sneakers.
But founder Jodie Fox claims the business still has plenty of funding to keep jogging along.
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Michael Bailey writes on arts and culture, and edits Weekend Fin. He is a former editor of the Financial Review Rich List. He is based in Sydney. Connect with Michael on Twitter. Email Michael at m.bailey@nine.com.au