It's often said that the way to a man's (or woman's) heart is through their stomach. Now department store Myer is taking a leaf out of the book of rival David Jones and overhauling its food services in an attempt to give customers new reasons to spend.
Unlike David Jones, Myer has no plans to sell chilled pre-cooked meals or open stand-alone food halls.
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Sue Mitchell writes the fortnightly Window Shopping column for the Financial Review and has covered retailing for over 30 years. Connect with Sue on Twitter. Email Sue at smitchell2045@gmail.com