Daniel Bracken, the newly named chief executive of troubled women's wear retailer Specialty Fashion Group, believes he can turn around it's fortunes, although it might be shortlived with an auction already under way.
Carrie LaFrenz is a senior journalist covering retail/consumer goods. She previously covered healthcare/biotech. Carrie has won multiple awards for her journalism including financial journalist of the year from The National Press Club. Connect with Carrie on Twitter. Email Carrie at carrie.lafrenz@afr.com
