Japanese-owned drinks and dairy group Lion now has a six pack of stand-alone craft breweries in its stable as it pursues the 20 per cent-plus growth rates in that segment, while mainstream beers lose its fizz.

​​​​​​But can a corporate giant have street credibility as a craft brewer, and is there a danger a large corporate bureaucracy might constrict the entrepreneurial and pioneering spirit which led to its establishment in the first place?