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FlexiGroup targets millennial consumers used to renting

Sally RoseReporter
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FlexiGroup is tipping that growing up with a mobile phone plan will have primed the "millennial" generation to be more open to leasing household items than their parents.

The consumer finance and leasing company revealed on Tuesday that it is set to unveil a new product in October specifically designed to appeal to millennial consumers.

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Sally Rose is a Sydney-based reporter, who covers business, personal finance and superannuation. Connect with Sally on Twitter.

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    Original URL: https://www.afr.com/business/banking-and-finance/financial-services/flexigroup-targets-millennial-consumers-used-to-renting-20160830-gr4hh7