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Beloved Haigh’s Chocolates patriarch John Haigh dies

The visionary behind Australia’s oldest family-owned chocolate maker, John Haigh, has died.

John Haigh of Haigh's Chocolates has passed away. Picture: Supplied by Family
John Haigh of Haigh's Chocolates has passed away. Picture: Supplied by Family

The much-loved patriarch of Haigh’s Chocolates – responsible for crafting the taste of South Australia’s iconic sweet – has died, aged 93.

John Haigh, the grandson of Alfred Haigh, who founded Australia’s oldest family-owned chocolate maker, died at home last Friday.

His sons Alister and Simon Haigh announced the death on Wednesday morning in a statement on behalf of the family.

They remembered John as “a beloved father, grandfather and great-grandfather” who joined the family business in 1946 with “a vision to take Haigh’s chocolate-making to new heights”.

Haigh's Chocolates chairman John Haigh (centre) with his sons Alister and Simon Haigh at their Parkside retail store. Picture: Bianca De Marchi
Haigh's Chocolates chairman John Haigh (centre) with his sons Alister and Simon Haigh at their Parkside retail store. Picture: Bianca De Marchi
Haigh's Chocolates chairman John Haigh celebrating 70 years with the company started by his grandfather. Pictured at their Parkside retail store. Picture: Bianca De Marchi
Haigh's Chocolates chairman John Haigh celebrating 70 years with the company started by his grandfather. Pictured at their Parkside retail store. Picture: Bianca De Marchi

“John was a revolutionary in the chocolate industry. He will be greatly missed and always remembered,” the statement read.

“More than any other person, John Haigh is responsible for the taste of Haigh’s Chocolates that we know and love today.

“He transformed Haigh’s into a manufacturer of premium quality chocolate that is internationally acclaimed and recognised among the world’s best.

Emily Haigh, Simon Haigh, John Haigh and Alister Haigh at the Haighs Chocolate Factory in Mile End, 2018. Picture: AAP Image / Morgan Sette
Emily Haigh, Simon Haigh, John Haigh and Alister Haigh at the Haighs Chocolate Factory in Mile End, 2018. Picture: AAP Image / Morgan Sette

“Besides the quality and the taste of the product, he also refined the exclusivity of the Haigh’s instore experience and the way in which Haigh’s is marketed to this day.

“He built the foundation for an incredibly successful family business that is expanding and trading strongly around Australia.”

Mr Haigh was born on 10 November, 1929. He died aged 93.

He was managing director from 1959 until 1990 and continued to be actively involved as chairman of the board.

He is the husband of Mary (deceased), brother to Margaret and Rosemary, father and father-in-law to Alister and Sue, Simon and Leigh and Sara and David, grandfather of Laura, Charles, Emily, Sam, Lucy, Tom, Nick, Murdoch, Sigourney, Jock and Tansy and great-grandfather of Mitchell, Fletcher and Jack.

Details of a service for Mr Haigh are expected to be announced later this week.

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Original URL: https://www.adelaidenow.com.au/news/south-australia/beloved-haighs-chocolates-heir-john-haigh-has-died/news-story/21ea8ceb77fa9e8f3b4b446a822f0b65