Max premium streaming service to launch in Australia

After much speculation, a major streaming service is set to launch in Australia next month.

Warner Bros. Discovery announced today that a new streaming service, Max, will be available Down Under from March 31.

The streamer will offer content from HBO, Warner Bros, the DC Universe, Harry Potter and Discovery, as well as Cartoon Network, TLC, ID, HGTV and more.

Foxtel subscribers will have access to the Max app at no additional cost.

Max, that is home to hit shows such as And Just Like That, is set to launch in Australia on March 31.

“We’ve been clear that the globalisation of Max is a top priority, and Australia represents one of our biggest new markets and a significant opportunity to delight even more fans with the incredible stories told by our iconic brands,” JB Perrette, the CEO and President of Global Streaming and Games at WBD, said in a statement.

“Combining an unrivalled breadth of high-quality content, legendary franchises and a strong product experience, Australians can look forward to the highest-calibre streaming proposition from March 31.”

HBO Originals series such as House of the Dragon will also air on Max.

It will be the new Aussie home of HBO Originals and Max Originals, whose catalogues include hits such as The Last of Us, House of the Dragon, Euphoria and the Sex And the City spin-off And Just Like That.

Highly anticipated new shows such the horror series It: Welcome to Derry and A Knight of the Seven Kingdoms, a prequel from the world of Game of Thrones will be available upon release.

Subscribers will also be able to enjoy films from Warner Bros. Pictures, including recent blockbusters Beetlejuice, Beetlejuice and Twisters, alongside other fan favourites including Harry Potter, Lord of the Rings and the DC Universe.

Max will also be home to Warner Bros. Pictures blockbusters including The Batman.

From March 31, Max will be available for subscription at www.max.com and via app stores, including the Apple Store and Google Play Store and will be viewable on all major devices such as mobile, tablet, gaming consoles and connected TV, including Hubbl.

Bettlejuice, Bettlejuice is also one of the titles on offer when Max arrives on the Aussie market.

In another win, WBD also announced a launch partnership with Foxtel, providing Foxtel subscribers with access to the Max app at no additional cost (provided they have a compatible Foxtel IQ box).

“WBD has a long history in Australia, and we know our world-class content from HBO, Warner Bros., Discovery and more is incredibly popular with audiences here,” Michael Brooks, the General Manager WBD Australia and New Zealand, added in the same statement.

“We have a clear strategy to maximise reach through our direct-to-consumer app and distribution partnerships, and our collaboration with Foxtel at launch is a testament to that.

“We can’t wait for fans across the country to experience Max.”

Originally published as Max premium streaming service to launch in Australia