Taylor Swift Eras tour: Where to get official merchandise in Australia
Aussie Swifties have only a few chances to get their hands on official Eras Tour merchandise. See locations and opening hours.
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Australian Swifties won’t be offered any exclusive Eras Tour merchandise for her upcoming shows here but Melbourne and Sydney at least get a mention on the official T-shirts, hoodies, jumpers and tote bags.
A pop-up store at Crown Melbourne for one-day only on February 13, plus the usual stands outside and inside of the venues, will offer fans limited stock of 14 items.
There will be no pop-up store at Crown Sydney or any other venue.
It appears Australian fans will be offered a smaller range than was for sale at the American Eras Tour concerts last year or via her official store.
There is no blue and white tie dye tank or glow sticks available for Aussie Swifties on the store range released on Monday.
But you can buy the vinyl and CD copy of Midnights just in case you happened to miss ordering it at any time since its release in October 22 in 2022.
Fans who wanted first dibs on the Aussie souvenirs had to register this week to reserve a place in the queue for the Crown Melbourne pop-up, which will open from 9am to 6pm next Tuesday.
But no reservations are required to visit the merchandise stalls at the MCG or Accor Stadium, the venues hosting Swift’s seven Australian concerts.
Frontier Touring, the promoters for the Australian leg of the Eras Tour, advised fans there will also be merchandise pre-sale days ahead of each venue’s run of shows.
They are yet to advise on the prices for the merchandise range.
The MCG merchandise presale days are on February 14 and 15 from 10am to 6pm near Gate 1 and Gate 5.
On show days, external merchandise stands at the historic Melbourne venue will be open from noon until after the concert.
“Supplies are limited and will be sold on a first come, first served basis,” a Frontier Touring statement advises.
The Accor Stadium merchandise presage in Sydney are on February 21 and 22 from 10am to 6pm at the corner of Olympic Boulevard and Dawn Fraser Avenue.
Again on show days in Sydney, kicking off on February 23, external merchandise stands will be open from noon until after Swift plays her last note.
There will be limited supplies of merch at stalls inside both venues.
It is estimated Swift’s shows in the US generated merchandise sales worth more than $300 million last year.
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Originally published as Taylor Swift Eras tour: Where to get official merchandise in Australia
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