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Troy ‘Candy’ Williams reveals jaw-dropping monthly income

A well-known Australian businessman and social media personality has revealed the mind-blowing amount of money he earns each month.

‘Lambo Guy’ and Candy man 2.0’s business interests

A well-known Australian entrepreneur and social media personality has revealed the staggering amount of money he brings in each month.

Troy Williams, also known as Troy Candy, was recently stopped on the street in the Gold Coast for an interview by jobs app company, Getahead.

When asked what he does for work and how much he earns, Mr Williams noted he owns “a lot of businesses” before estimating his income to be around $50,000 a month.

In case you were wondering, that is $600,000 a year.

Asked about the “biggest” day he has had so far in businesses, the 35-year-old revealed he once earned $100,000 in a single day.

Troy Candy reveals insane monthly income

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One of his most well-known businesses is Eye Candy Motorsports, a custom car wrapping and modification brand.

He also owns alcoholic beverage brand, Gee-Up, along with a slew of other businesses.

Mr Williams has built a massive online following, growing his personal brand by sharing his love of cars and lavish lifestyle.

Asked what a typical day for him looks like, Mr Williams said it starts with getting the kids up and ready for school.

He then retreats to his home office where he has back-to-back meetings and works on creating content for his many social media platforms.

“(I) just try and get through the day and do it again the next day and do it again the next day,” he said, adding that he “lives by” his calendar in order to stay organised.

Troy 'Candy' Williams and his partner Anita Cassin. Picture: Instagram
Troy 'Candy' Williams and his partner Anita Cassin. Picture: Instagram
He is known for sharing his love of cars and lavish lifestyle online. Picture: @troycandy/Instagram
He is known for sharing his love of cars and lavish lifestyle online. Picture: @troycandy/Instagram

He is also a business partner to billionaire and fellow entrepreneur, Adrian Portelli, who founded subscription rewards company LMCT+.

Mr Portelli earned the moniker “Lambo Guy” in 2022 after arriving to that year’s season finale of The Block in a yellow Lamborghini.

He also made headlines in 2024 after spending more than $15 million to buy all five homes from that season of the renovation show.

The Gold Coast entrepreneur described Mr Portelli as a “go getter” who “doesn’t take no for an answer”.

“So, no matter what happens, if someone says ‘no can’t do that, no it can’t be done’, he will go and go and go and make sure it happens,” Mr Williams said.

“That is something I have been able to implement working side-by-side with him.”

Adrian Portelli (R) and Troy Williams (L). Picture: Instagram
Adrian Portelli (R) and Troy Williams (L). Picture: Instagram

There is no denying that Mr Williams has been incredibly successful in business, with the 35-year-old commenting that surrounding yourself with “the right people” has played a huge role in getting him to where he is now.

“If you hang around bums you’re going to be a bum. If you hang around successful people you are going to be successful,” he said.

“I heard that the whole time growing up but I never understood it.”

However, Mr Williams said he has seen how spending time with people who don’t have similar aspirations to you can “drag you down”.

“Now I’ve lived it and seen it, being around the right people the doors will open and the opportunities will be there and it is just so important,” he said.

Originally published as Troy ‘Candy’ Williams reveals jaw-dropping monthly income

Original URL: https://www.adelaidenow.com.au/business/troy-candy-williams-reveals-jawdropping-monthly-income/news-story/53c47af68f10e3f9b6d6bd64c87b7ade