Maggie Beer to share recipes online amid COVID-19 hospitality closure on Facebook, Instagram
Much-loved South Australian cook Maggie Beer will fire up her kitchens exclusively for her online fans in a heartening sign she isn’t letting the ongoing COVID-19-led hospitality crisis or her own personal tragedy hold her back.
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Popular SA cook Maggie Beer is stepping up to the challenge created by the COVID-19 crisis in her unique style, sharing her love and expertise of cooking with a new online series, Cooking with Maggie.
The first session with Maggie, 75, starts on Friday at 4pm AEST via her Instagram and Facebook accounts.
There will be one new video, posted every day while the social isolation restrictions continue.
She will be sharing “simple, delicious and nourishing meals using traditional pantry staples and vegetables from her garden”.
“We are so very excited..,” the famous Aussie author and chef told her 200,000-plus Instagram and 80,000-plus Facebook fans.
The note, accompanied by a photo of the Barossa Valley kitchen made famous through The Cook and The Chef TV series, attracted more than 9000 likes and 500 comments on Instagram and more than 6000 likes and 800 comments on Facebook.
“I love to cook every day and given these unprecedented times, it will be fun for me to share easy, quick dishes … It’s an opportunity for me to give back to the community for the incredible kindness I’ve been surrounded by as I know well that finding comfort in food sustains us,” she said.
The online initiative comes as the hospitality industry reels from a partial national shutdown to contain the spread of COVID-19.
“What extraordinary times we find ourselves in,” Maggie said in a post on March 25, as Maggie Beer’s Farm Shop/Cafe and The Eatery closed.
“Our treasured hospitality industry is reeling as we’ve needed to close down all over Australia. This brings so much uncertainty and hardship to so many; the businesses, the staff, the producers, the farmers, the suppliers, the list goes on.
“Perhaps the key to getting through these times is the small things we can do to make a difference in our own corners.
“Hospitality in its truest sense is caring about others.”
A month earlier, she had thanked fans for the overwhelming outpouring of sympathy and support after her daughter Saskia Beer died suddenly on February 14.
Maggie Beer has been contacted for further comment.